You might think in the today's online world, newsletters would have fallen, but not so. In fact, printed newsletters are the single most effective tool to build relationships with residents, customers and constituents.
It’s a strong assertion, but here’s the evidence according to Entrepreneur Circle.
- Print has a higher perceived value than email – and that positively impacts brand?
- Print has a longer shelf-life. It’s likely to stick around longer than an emailed equivalent.
- A good newsletter should be an extension of your content marketing strategy focusing on adding value to your brand by sharing useful, relevant, quality content to help you establish trust and build relationships.
- A good printed newsletter is incredibly powerful at establishing credibility and building your reputation as an expert.
Newsletter production has become a particularly strong service at Designwrite Studios. After 32 years of designing, writing and producing newsletters for cities, non-profit groups and educational organizations, we are more than confident in this area of production, and so are our clients.
Want to know what it would cost to design, produce, print and mail your newsletter? Fill out the form and we'll send you a complete bid.